How Fix & Fogg built their business.
Roman, CEO & Founder of Fix & Fogg, shares the business' journey from farmers markets in Wellington, to 300+ supermarkets in the USA. The tips, secrets and hard-fought life lessons. You’ll get a warts-and-all account of Fix & Fogg’s life so far: the good, the bad, and the slightly nuts.
Roman will take you through the last 6+ years of Fix and Fogg and all they’ve learnt over that time.
This is for Fix & Fogg die-hard fans and anyone else who might be considering starting their own business (food or otherwise) and to share what they’ve learnt to help you with your own ideas and grand plans. Roman will also cover how they went about selling on Amazon and cracking into the largest, most competitive peanut butter market in the world, the United States.
Fix & Fogg, COIN South and Southland Chamber of Commerce have teamed up to offer this as a free event. Please note that space is limited so if you grab a ticket but then can’t make it please let us know so other people can go instead. A koha towards Invercargill Women’s Refuge would be appreciated.
WHO IS THIS FOR?
Fix & Fogg lovers, Business Leaders, Product Managers, Entrepreneurs, Manufacturers & Makers ...
And people who:
● are thinking about starting a business
● already started something
● want to hear a good story (and have a laugh!)
About Roman
Roman and Andrea Jewell started Fix & Fogg in 2013 when they decided to leave the corporate life behind to create something meaningful, sustainable and delicious.
From humble beginnings selling jars at New Zealand farmers’ markets, Fix & Fogg has grown to become New Zealand's most awarded nut butter company and the first New Zealand owned B-Corp certified food manufacturer.
Last year, Fix & Fogg took its proud Kiwi story, unwavering values and delicious nut butters to the largest and most competitive nut butter market in the world, the United States. This year, Fix and Fogg will move from selling in 10x USA supermarkets to over 1,000x stores.
Roman is the founder and CEO of Fix & Fogg. He has steered F&F from its days as a hobby business to now having over 40 New Zealand staff and a small team in Texas.
